Mobilgi Technologies Success Story

Mobilgi Technologies teams up with TURBOARD for embedded advanced reporting and data analytics, delivering added-value insights across diverse sectors and businesses.

Since 2001, Mobilgi, with a branch in Turkey and another in the USA, has been working with leading companies in various sectors throughout Europe, the Middle East, and Central Asia (EMEA), helping them revolutionize the way they conduct their field sales and marketing functions using web-based services and mobile platforms.

Mobilgi’s business solutions and systems provide comprehensive data gathering, management, team communication, field automation, and reporting services suitable for many businesses and sectors such as retailers (fashion, grocery, and general merchandise), manufacturers (FMCG and consumer durables), merchandising agencies, businesses with sales representatives, and those seeking to conduct market research and customer surveys.

However, as Mobilgi’s solutions mainly encompass data gathering, management, and reporting, it became essential to move towards more advanced reporting tools, and new technologies that would transform the data of their clients into a greater value. Therefore, Mobilgi sought Business Intelligence and Data Analytics to be integrated within their solutions.

Instead of dedicating an internal technical team to develop BI and data analytics features into Mobilgi’s solutions, Mobilgi decided to partner with an experienced BI solution provider, whose software can be easily embedded in other systems with flexible and custom design visualization features, hence TURBOARD and Mobilgi started a strategic cost/time-effective partnership.

TURBOARD is embedded in “Mobilgi OneStore Visual Merchandising System” product as an integrated advanced reporting and data analysis feature under the name “OneStore View”.

Through TURBOARD’s screens and dashboards, all the data streaming from Mobilgi OneStore and stored in its DB is aggregated, analyzed, visualized, and transformed into meaningful reports and insightful analysis for all Mobilgi’s OneStore business users.

“We are satisfied with our experience with TURBOARD since we started using it back in 2021. It's a great application as we prepare the reports internally and send them to our business partners. One of TURBOARD’s strongest features is the support team's instant response to our requests and the quick fulfillment of our needs. Thanks to its commitment to constant improvement, TURBOARD has been an ever-evolving application that continues to meet our newly emerging requirements. We mostly prepare reports using maps and pivot tables. When our clients request different charts and visualizations for Business Intelligence, TURBOARD's rich collection of graphics satisfies our needs and more! Our clients are highly satisfied with the reports we create and the services we provide to them.”

Cüneyt Denli
Digital Marketing Expert / Software Development

Since TURBOARD was embedded in Mobilgi OneStore, its clients and users are able to:

Improve customer services, engagement and sales through client satisfaction analysis, survey advanced reports (lowest rated questions vs. the highest rated as an example), and customer visits analysis.
Identify weaknesses and problems, improve strategies to optimize operations and measure for success through success score analysis on different levels and filters: branches, regions, managers, products, sales volumes, delivery, etc. for any period of time.
Make data-driven corrective actions by comparing, following up and monitoring performance for branches and stores through various performance analysis and KPIs dashboards.
Create and share all kinds of reports (daily reports, management reports, presentation reports) any time and at the press of a button.